Media Management from Acquisition to Publishing+

MediaMap+ has integrated a dynamic, low-entryand cost-effective semantic ecosystem into Media production/exploitationsystems for 360° publishing requirements.Henceforth the individual users are at the center, without prejudgingof their mode of consumption.
This requires new architectures to produceinterconnected rich content, paving the way to knowledge.

Main Focus

Based on concepts of the OAIS standard (ISO 14721:2012), the MediaMap+ project offers an open collaborative framework where various management and operation functions are fully integrated. The system manages transport and exchange of resources between applications and the collection of content that leave the production chains for exploitation. The information management concept is similar to a blood system which performs a conversion of the A, B and AB Groups to O(universal donor/receiver). Semantic technology offers a generic interoperability through standards, by construction, between heterogeneous systems, and in time; empowered semantic modelled objects, linked data & media through enhancement and enrichment; searching, discovering and serendipity findings; 360° publishing on many physical media and for specific devices; a global life cycle management (from prescription, through exploitation, archiving and re-use); full security and global rights management.


Semantic technologies emerge to meet the promise to switch from a document-oriented platform to a network where projects (processes and actions of a user) are structured by the eco-system. A semantic middleware allows such implementation like distributed activities, leads to converging contributions and prepares common ground and bridges between actors, between machines and between machines and actors.

Indeed, this requires taking into account the role (what to do, as part of the action), the know-how (the skill, the technical background) and the data (context, profile management, interoperability windows) in the production of interfaces (Views).

The semantic middleware connects the different internal production layers (organisation, planning, production management, production engineering, asset management and distribution), ensures the consolidation of enriched information through a distributed architecture and provides the information exchange functions with the external knowledge bases.

The system owes its coherence to the fact that it integrates different configurations of the IT park in the form of files and data, technical description and its various components, as well as all the changes over time. It is to store and track different versions or revisions of any information handled in the system.

Computer knowledge management from the textual representation mobilized significant resources to transform the terms in relations in properties stored as internal representations organized as network properties. The concept of the Editorial Object integrates a semantic qualification wider than its title or description with a declaration of existence and an organized representation of its content.

Main results

The project has developed a standardized interaction protocol for industry to obtain wide content/metadata interoperability (Perfect Memory). The Editorial Object modelling as an Event will facilitate novel content creation processes and exploitations. The extraction of knowledge from textual representation increases the value of works by contributing to their on-going enrichment and creating the conditions for their persistence.

The prototype proves the semantic added values and interoperability around the Event and Rights handling issues all along the production process.

Through the annotation tool the Rights (known or infered) are attached to any AV Editorial Object during the Editing (Limecraft). This has a major impact during the processes of composition (using Editorial Objects within Editorial Object – example of music and parental guidance), consultation (segmented rights displayed in the SGT Playout tool) and broadcasting (context awareness: localization and day time – program rights).


Since Media production and distribution technology has been irreversibly replaced by IT technology, in order to stay competitive, the EU needs to be at the heart of the innovation and enable ground breaking services as proposed by this project.

MediaMap+ has tackled some fundamental issues of traceability and disclosure of audio-visual material. The Semantic wrapper allows to declare the existence of a project, to manage the prescription, to construct an Event (logical representation of the subject) and the creation and annotation of the content.

The MediaMap+ reference architecture and the open media communications services are in a position to lay out the foundation of an entire ecosystem of real-time collaborative production, interoperable media services, including high-quality content aggregation and on-demand distribution services. It has the potential to reinforce and innovate the European Media Industry and thus promote European issues like proliferation of networked open Knowledge Bases, Linked Media, sustainable archiving !